When you’re driving north on the 405 Freeway just past Harbor Boulevard, look to the right and you’ll get an up-close preview of Orange County’s hippest retail makeover. The SOCO (South Coast Collection), formerly an unremarkable collection of stores, is being turned into a stylish and sustainable shopping village with creative showrooms like Wildflower Linens, Let Them Eat Cake, a soon-to-open fabulous Stark carpet store, trendy restaurants, and, in November, Paul Mitchell’s flagship Store-Salon-School.
SOCO, by Burnham-Ward Properties a subsidiary of Burnham USA of Newport Beach, reminds us of an upscale version of The LAB. When the transformation is complete, you’ll be able sip coffee by the fire pits, shop at the OC Mart MIX (a contemporary marketplace of hip and trendy stores), buy luxury items for your home, and find fresh produce at a Farmers Market—all in one place, hence the name, “collection”.(You can get updates on the OC Mart MIX on Facebook and Twitter/TheOCMartMIX.)
SOCO is between Sunflower and the 405 Freeway just north of Harbor Boulevard in the 3300 block of Hyland Ave. in Costa Mesa.
The Latest from greer's oc
Uncle Fluffy Opens Soon at Triangle Square
There is something sweet to look forward to in Costa Mesa this December. Uncle Fluffy, the popular Japanese cheesecake and dessert cafe, is opening at Triangle Square. It will be the second Orange County location for this family-owned shop…
American Ballet Theatre’s ‘The Nutcracker’ Returns to Segerstrom Hall
American Ballet Theatre’s beloved production of The Nutcracker returns to Segerstrom Hall December 11–21, 2025, accompanied by Pacific Symphony, for its 10th season at the Center.
Praised by the Los Angeles Times as “ravishing and clever enough to inspire multiple…
Thanksgiving Getaways: Where to Celebrate, Relax, and Feast in Southern California
With Thanksgiving quickly approaching, more travelers are trading kitchen prep for festive getaways that blend great dining, relaxation, and holiday tradition. From the sun-drenched desert to the Pacific coastline, these standout California hotels and resorts offer memorable ways to gather…
HAVEN Honors Taco Asylum with New Taco Tuesday Menu
HAVEN craft kitchen+bar has introduced a new Taco Tuesday menu featuring inventive, globally inspired tacos that celebrate a beloved Orange County favorite from more than a decade ago, Taco Asylum.
Taco Asylum opened in 2011 as the sister restaurant to…
Follow Greer on Pinterest
from the blog
- 11.19.25 – Uncle Fluffy Opens Soon at Triangle Square
- 11.19.25 – American Ballet Theatre’s ‘The Nutcracker’ Returns to Segerstrom Hall
- 11.17.25 – Thanksgiving Getaways: Where to Celebrate, Relax, and Feast in Southern California
- 11.17.25 – HAVEN Honors Taco Asylum with New Taco Tuesday Menu
- 11.17.25 – Costa Mesa Welcomes Sweetgreen’s New Sweetlane
- 11.17.25 – Sip, Savor, Repeat: Better Buzz Expands in Orange County
- 11.16.25 – A Thanksgiving to Savor at Allegretto Vineyard Resort
- 11.16.25 – The Nutcracker Returns to Irvine Barclay Theatre
- 11.13.25 – McG, Nancy Silverton, and Rick Caruso Team Up for Spacca Tutto at Palisades Village
- 11.13.25 – Philz Coffee Debuts Holiday Menu and Launches First-Ever Rewards Program
- 11.12.25 – Pendry Newport Beach Hosts Annual Chefsgiving Dinner
- 11.12.25 – Sip, Shop, and Give Back with HYPEACH and Working Wardrobes
- 11.08.25 – Shucked Musical Comedy Heads to Segerstrom Center November 11–23
- 11.05.25 – Dolly Parton’s Songs Come to Life with Pacific Symphony
- 11.05.25 – Savor the Season by the Sea at Hilton Santa Barbara Beachfront Resort
- 11.04.25 – Ice at Santa Monica Returns for the Holidays
- 11.03.25 – ZAFFRE Fine Linens Celebrates Two Years in Costa Mesa
- 11.02.25 – North Italia Debuts Seasonal Fall + Winter Menu in Irvine and Beyond
- 10.30.25 – An Evening with John O’Hurley at The Lido
- 10.28.25 – Día de los Muertos Rooftop Brunch at Top of the V
More Daily Doses
- 11.21.25 – Wellness That Works: Vida by VTL Boutique Spas + Wellness
- 11.17.25 – Santa Maria Novella Brings Centuries of Craft to South Coast Plaza
- 11.16.25 – HOTWORX Costa Mesa Courtyards Offers 24-Hour Infrared Sauna Workouts
- 11.13.25 – Prairie Opens in Mariners Square: A New Home for Refined, Relaxed Interiors
- 11.12.25 – Winter Fest OC Returns November 28 With Expanded Experiences
- 11.11.25 – Mother-Daughter Duo Launch Eugénie Boutique in Newport Beach
- 11.09.25 – You’re Invited to South Coast Plaza’s Annual Tree Lighting Celebration
- 11.03.25 – Culinary Dropout Opens in Old Towne Orange
- 11.02.25 – Super Irvine International Market Opens in Irvine
- 11.02.25 – Prime Pizza Opens First Orange County Location in Mission Viejo
- 10.30.25 – Zara Man Opens First U.S. Store at South Coast Plaza
- 10.27.25 – Jack Johnson Headlines Two-Night Coast Film & Music Benefit Concert
- 10.20.25 – Salt & Lime Modern Taqueria Brings Elevated Flavor to Costa Mesa
- 10.19.25 – Fall Fun at The District: Halloween Boo Bash and Cocktail Tour
- 10.16.25 – Luxury Wellness Meets Concierge Medicine at Coastal Wellness MD
- 10.16.25 – Chiang Rai Thai in Tustin Serves Up Michelin-Recognized Northern Thai Cuisine
- 10.16.25 – Chili Chutney Brings Authentic Afghan Cuisine to Lake Forest
- 10.15.25 – Tales of Wonder and Imagination: Alexander Shelley Leads Pacific Symphony in ‘Scheherazade’
- 10.14.25 – California Wine Festival Returns to Huntington Beach Oct. 17 - 18
- 10.08.25 – Newport Beach Film Festival Announces 2025 Honors
